Tag Archives: free


What: Compliment random strangers
Why: People feel depressed (Valentine’s Day)
How: Set a table with a sign and wait for them
When: March, 2011
Where: Union Square, New York

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What: Offered Free Coffee on Subway stations
Why: People are in a hurry and don’t have time for breakfast
How: Bought Coffee and set a table at the subway station
When: November, 2010
Where: 23rd and 6th avenue, subway station – New York

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Free Condoms in NYC

Umut Ozover is a very unique person. He’s confident, direct, persuasive and has an incredible sense of humor. That’s why I shouldn’t be so surprised when he told me he wanted to offer free condoms as his Ultimate Intervention.

I’m not sure if this would be an intervention that I would personally make, but all I asked from people was that they came up with an idea that would add something positive to people’s routine and that everybody could profit from. And I have to say that this guy has a point:

[vimeo http://www.vimeo.com/22273667 w=610&h=343]

Free coffee on the Subway Station!

photo by Luiza Trigo

So… following your request, today I went t 9:00am to the 23rd station at 6th avenue to offer some free coffee to people. The idea behind of that is that here in New York we are always in such a hurry that is hard even to find time to have a coffee before going to work!

photo by Luiza Trigo

It was a very good experience, people were very receptive and kind. One guy asked me: – Why? Why are you doing that? Nobody here does it! And My answer: That’s exactly why!!!

Another girl was exclaiming: – Uow, that could be the beginning of a love story!

photo by Luiza Trigo

photo by Luiza Trigo

I, personally, just like to imagine that in someway I can affect those people’s day and, by doing that, start a new chain of something good! : )

So, you choose to see that, you deserve it:


And once again, thanks for my friend Luiza Trigo for filming and photographing it! : )